Privacy Policy

PREAMBLE

At PUR’EVENTS, we place emotion, experience and intensity at the heart of everything we do. For over 23 years, our bold and creative team has been by your side, with a commitment to leaving a strong emotional and unifying impression. Driven by this innovative spirit, the agency continually invents original and unconventional concepts to stay ahead of the trends. Every day, we imagine and bring to life your events, whatever their scale. Our priority is to give meaning to your projects and strengthen the emotional capital of your brand.

More than an agency, PUR’events is a philosophy. Conceiving the ephemeral in service of a lasting project, developing PUR events is a state of mind that we cultivate with great care.

In the course of our work, your complete satisfaction and trust are essential to us.
It is for this reason that, as part of our commitment to meeting your expectations, we have implemented a personal data protection policy. This charter sets out our commitments to you and describes the ways in which PUREVENTS uses your personal data.

Personal data refers to any data that may be used to identify a user. This includes, in particular, first and last name, age, postal address, email address, the user’s location or their IP address.

The purpose of this privacy policy is therefore to explain to you, as users of the site:

The manner in which your personal data is collected and processed,
Your rights regarding this data,
Who is responsible for the processing of the personal data collected and processed,
To whom this data is transmitted,
The site’s policy regarding “cookie” files.

This privacy policy supplements the legal notices which you may consult at the following address: https://www.purevents.fr/wp-content/uploads/MENTIONSLE%CC%81GALES.pdf

ARTICLE 1 – PUREVENTS' PRINCIPLES REGARDING DATA COLLECTION AND PROCESSING

In accordance with the provisions of Article 5 of European Regulation 2016/679, the collection and processing of your data complies with the following principles:

  1. Lawfulness, fairness and transparency: we only collect and process your data with your consent as the user and owner of the data. Each time personal data is collected, we will inform you that such data is being collected, the reasons for which it is collected and the manner in which we use it. In accordance with the requirements of Article 6 of European Regulation 2016/679, the collection and processing of personal data may only take place if it complies with at least one of the conditions set out below, which constitute the lawful basis for the processing of your data:
  • You have expressly consented to the processing; or
  • The processing is necessary for the proper performance of a contract; or
  • The processing meets the requirement of compliance with a legal obligation; or
  • The processing is necessary to protect the vital interests of the data subject or of another natural person; or
  • The processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority;
  • The processing and collection of personal data are necessary to meet the legitimate and private interests pursued by the data controller or by a third party of PUREVENTS.
  1. Specified and limited purposes: the collection and processing of data is carried out to meet one or more objectives as defined in these general terms of use.
  2. Data minimisation: only the data strictly necessary for the proper fulfilment of the objectives pursued by the site is collected. If we are able to achieve the same result using less personal data, we ensure that only such data is used.
  3. Limited data retention: data is retained for a limited period, of which you are informed. Where this information cannot be communicated to you, you are informed of the criteria used to determine the retention period.
  4. Integrity and confidentiality of collected and processed data: we ensure the security of personal data. The data controller therefore undertakes to guarantee the integrity and confidentiality of the data collected. Should a third party need to use personal data, we ensure that such party is in a position to protect the personal data.
  5. Transfer of collected data: in the course of our business, and for the purposes thereof only, we may be required to transfer your personal data. Should personal data need to be transferred outside the European Union, we ensure that such transfer is governed by the appropriate legal mechanisms.

ARTICLE 2 – DONNÉES À CARACTÈRE PERSONNEL COLLECTÉES ET TRAITÉES DANS LE CADRE DE LA NAVIGATION SUR LE SITE

WHAT PERSONAL DATA IS COLLECTED AND PROCESSED

The personal data collected on the PUREVENTS website is as follows:

  • Surname
  • First name
  • Email address
  • Telephone number
  • Company name
  • Your preferences and areas of interest
  • Your questions/comments, during or following the event
  • Description of your project

In order to fulfil your requests or provide you with the appropriate service (for example, a specific dietary requirement), we may be required to collect sensitive information, such as data relating to racial or ethnic origins, political opinions, religious and philosophical beliefs, trade union membership, health details or sexual orientation. In such cases, we will only collect this data with your prior express consent.

WHEN IS YOUR PERSONAL DATA COLLECTED?

This data is collected when you carry out any of the following operations on the site:

  1. In the context of entering into a contract:
    • Submission of a contact form
    • Submission of a quote request
  2. In the context of participation in our loyalty programmes:
    • Registration in loyalty programmes;
    • Contribution to satisfaction surveys;
    • Competitions or online games through our social media channels;
    • Subscription to newsletters, in order to receive offers and news by email.

The data controller shall retain all collected data in the site’s computer systems under reasonable security conditions for a period of one year.

WHAT ARE THE PURPOSES OF PROCESSING YOUR PERSONAL DATA?

The collection and processing of data serves the following purposes: processing of quote requests submitted through the website.

More specifically, and in accordance with the GDPR, the table below sets out the purposes for which we process your data, the legal basis for such processing and the associated retention periods:

Management of bookings and legal obligations.
Purpose / Activity Legal basis for processing Retention period
Fulfilling our obligations towards our clients. Processing necessary for the performance of a contract to which you are a party. See row below.
Managing bookings for the organisation of our events, including the establishment and retention of legal documents in compliance with accounting standards. Processing necessary for compliance with a legal obligation and for the pursuit of our legitimate interest in managing our activities and providing the requested products and services. 10 years from the date of booking, in accordance with legal obligations.

Customer relationship management and marketing.
Purpose / Activity Legal basis for processing Retention period
Managing the client relationship before, during and after events, including: Management of the loyalty programme; Client database qualification; Segmentation according to organisational history and habits; Forecasting and anticipation of future behaviours; Statistics, commercial scoring and reporting; Provision of contextual data to marketing tools (website, quote requests); Management of client preferences; Sending of newsletters. Performance of a contract to which you are a party; Legitimate interest in promoting and improving our services; Consent for direct marketing activities. 3 years from the date of the last active contact with PUR’EVENTS.

Personalisation, marketing analysis and offers.
Purpose / Activity Legal basis for processing Retention period
Improving our services, including: Personalisation of the welcome and client experience; Improvement of service quality; Processing of data within the framework of the client marketing programme; Adaptation of products and services to identified needs; Personalisation of commercial offers and relational messages. Performance of a contract to which you are a party; Legitimate interest in promoting our services, carrying out direct marketing activities and improving our services. 3 years from the date of the last active contact with PUR’EVENTS.
Carrying out data cross-referencing, analysis and combination via a trusted third party in order to determine client interests and profiles and deliver personalised offers. Legitimate interest in promoting our services, carrying out direct marketing activities and improving our services. 3 years from the date of the last active contact with PUR’EVENTS.

Service quality, security and incident management.
Purpose / Activity  Legal basis for processing  Retention period
Improving PUR’EVENTS services, including: studies and analyses of client questionnaires and feedback; management of complaints. Performance of a contract to which you are a party; Legitimate interest in improving and promoting our services. 3 years from the date of the last active contact with PUR’EVENTS.
Securing and improving the use of the website (improving navigation, fraud prevention). Legitimate interest in ensuring the management, security and administration of computer systems. 13 months from the date of data collection.
Internal management of a list of clients who have displayed inappropriate behaviour during events (incivility, failure to comply with rules, damage, theft, payment incidents, etc.). Legitimate interest in ensuring the safety, administration and proper management of events. 1 year from the date the incident was recorded.
Identification of individuals present at serious events (natural disasters, terrorist attacks, etc.). Protection of the vital interests of the individuals concerned. For the duration of the event.

Legal compliance and individual rights.
Purpose / Activity   Legal basis for processing   Retention period
Complying with applicable legislation, including: Management of requests to unsubscribe from newsletters and satisfaction surveys; Management of requests to exercise individual rights (GDPR). Processing necessary for compliance with a legal obligation. For the period stipulated by applicable local legislation.

D. TRANSMISSION OF DATA TO THIRD PARTIES

In the context of organising our events, we carry out our activities across numerous countries. It is therefore sometimes necessary, in order to deliver these events, to share your personal data with internal and external recipients, always with a strictly limited number of individuals and departments. Such transmission, when carried out by our agency, is necessary for the performance of a contract to which you are a party. By way of example, and without limitation, we may be required to share your personal data with the following third parties:

  • Hotel and catering services,
  • IT services,
  • Marketing services,
  • Commercial partners,
  • Subcontractors,
  • Local authorities, where required by law.

E.DATA HOSTING

The “PUR’EVENTS” website is hosted by IONOS, whose registered office is located at 17 place de la Gare – BP70109, 57200 SARREGUEMINES.
The data collected and processed by the site is exclusively hosted and processed in France.

ARTICLE 3 – DATA CONTROLLER

THE DATA CONTROLLER

The data controller for personal data is Ms Marine ALIDOR.
She may be contacted as follows: dpo@purevents.fr
The data controller is responsible for determining the purposes and means of processing personal data.

THE OBLIGATIONS OF THE DATA CONTROLLER

The data controller undertakes to protect the personal data collected and takes appropriate technical and organisational measures, in accordance with applicable legal provisions (in particular Article 32 of the GDPR), to protect your personal data against destruction, loss or alteration, misuse and unauthorised access, modification or disclosure, whether such actions are unlawful or accidental.
Furthermore, the data controller undertakes to inform you of any rectification or deletion of data, unless this would entail disproportionate formalities, costs and procedures on their part.
In the event that the integrity, confidentiality or security of your personal data is compromised, the data controller undertakes to notify you thereof by any means available.

ARTICLE 4 – YOUR RIGHTS AS A USER

In accordance with the regulations governing the processing of personal data, you have the right to obtain information and access your personal data collected by PUR’EVENTS, subject to applicable legal provisions.
In order for the data controller to process and fulfil your request, you must provide them with: your first and last name as well as your email address.
Indeed, in the interests of confidentiality and the protection of your personal data, we will need to identify you in order to respond to your request. To this end, in the event of reasonable doubt as to your identity, you may be asked to attach to your request a copy of an official identity document, such as an identity card or passport. In such cases, a black and white front-side copy of one of these documents will suffice.
All requests will be processed as promptly as possible and in compliance with applicable law.

More specifically, as a user, your rights are as follows:

Right of access, rectification and erasure.

You may consult, update, modify or request the deletion of data concerning you.

Right to data portability.

You may request the portability of your personal data held by the site to another site.

Right to restriction and objection to data processing.

You may request the restriction of or object to the processing of your data by the site, and the site may not refuse unless it can demonstrate the existence of compelling legitimate grounds which override the interests, rights and freedoms of the user.
To exercise the three aforementioned rights, you must follow the procedure set out below:

  • Send a recorded delivery letter with acknowledgement of receipt to the following address: SAS PUREVENTS – Mikado Adventure – 2 Allée des Nymphéas Bâtiment A3 – 31240 L’UNION;
  • This letter must include: your surname, first name, company, email address and the subject of the request.
Right not to be subject to a decision based solely on automated processing.

In accordance with the provisions of Regulation 2016/679, you have the right not to be subject to a decision based solely on automated processing where such a decision produces legal effects concerning you, or similarly significantly affects you.

Right to determine how data is handled after death.

You may determine how your collected and processed data is handled in the event of your death, in accordance with Act No. 2016-1321 of 7 October 2016.

Right to lodge a complaint with the competent supervisory authority.

In the event that the data controller decides not to respond to your request, and should you wish to contest this decision, or if you believe that any of the rights listed above have been infringed, you may lodge a complaint with the CNIL (Commission Nationale de l’Informatique et des Libertés: https://www.cnil.fr) or any competent court.

ARTICLE 5 – USE OF "COOKIE" FILES

The site makes use of “cookie” technology.
A “cookie”, also known as a tracker, is a small file stored by the site on the user’s hard drive, containing information relating to the user’s browsing habits. It refers to data used by a server to send state information to a web browser or mobile application, and used by that browser or mobile application to send state information back to the originating server.
These files enable the site to process statistics and traffic information, facilitate navigation and improve the service for the user’s comfort.
For the use of “cookie” files involving the storage and analysis of personal data, the user’s consent is necessarily required.
This user consent is considered valid for a maximum period of 13 (thirteen) months. At the end of this period, the site will once again request the user’s permission to save “cookie” files on their hard drive.

User objection to the use of “cookie” files by the site

As a user, you may at any time delete trackers and object to the saving of these “cookie” files by configuring your browsing software.
The steps to follow in order to configure your browsing software to object to the saving of “cookie” files can be found at the following addresses:

Chrome: https://support.google.com/accounts/answer/61416?hl=fr&co=GENIE.Platform%3DAndroid
Firefox: https://support.mozilla.org/fr/kb/empecher-sites-web-stocker-cookiesdonnees-site-firefox
Safari: https://support.apple.com/fr-fr/guide/safari/sfri11471/mac
Internet Explorer: https://support.microsoft.com/fr-fr/windows/supprimer-etg%C3%A9rer-les-cookies-168dab11-0753-043d-7c16-ede5947fc64d#:~:text=Pour%20supprimer%20des%20cookies,site%20web%2C%20puis%20s%C3%A9lectionnez%20Supprimer

Should you decide to disable “cookie” files, you will be able to continue browsing the site. However, any malfunction of the site caused by this action cannot be considered the responsibility of the site publisher.

Description of “cookie” files used by the site

During your browsing, we use the following cookies:

On the home page
On the various pages of the site

Furthermore, the site incorporates social media buttons, enabling you to share your activity on the site. “Cookie” files from these social media networks may be stored on the user’s computer when they use these features.

ARTICLE 6 - CONDITIONS FOR AMENDING THE PRIVACY POLICY

The site publisher reserves the right to amend this policy in order to ensure its compliance with applicable law.
You are therefore invited to consult this privacy policy regularly in order to keep yourself informed of the latest changes made to it.
This privacy policy was last updated on 06/01/2026.